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FREE SUPPORT for Business Owners / Entrepreneurs or Home Workers…

Whilst the current climate is happening I am looking to offer FREE SUPPORT for people who are self isolating or struggling in Business! Hi Fellow …

FREE SUPPORT for Business Owners / Entrepreneurs or Home Workers…
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Morning Motivation – Positive Coronavirus News #PositiveCoronavirusNews

Business News Coronavirus News and Sports News from Mike Armstrong – See https://mikearmstrong.me/news

For Business Advice follow the link or visit one of our Blogs: Entrepreneur Zone | King of Marketing | The Voice of Social Media | Networking Grapevine | British Business News |

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Wales Airshow in Swansea is cancelled due to the coronavirus pandemic

Swansea Council said it had not taken the decision lightly Wales Airshow in Swansea is cancelled due to the coronavirus pandemic For more Welsh …

Wales Airshow in Swansea is cancelled due to the coronavirus pandemic

Business News Coronavirus News and Sports News from Mike Armstrong – See https://mikearmstrong.me/news

For Business Advice follow the link or visit one of our Blogs: Entrepreneur Zone | King of Marketing | The Voice of Social Media | Networking Grapevine | British Business News |

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Morning Motivation

Entrepreneur Mindset – #F***Coronavirus

Morning Motivation

Business News Coronavirus News and Sports News from Mike Armstrong – See https://mikearmstrong.me/news

For Business Advice follow the link or visit one of our Blogs: Entrepreneur Zone | King of Marketing | The Voice of Social Media | Networking Grapevine | British Business News |

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7 Characteristics of an Entrepreneur

1. Self-Motivation One of the most important traits of entrepreneurs is self-motivation. When you want to succeed, you need to be able to push …

7 Characteristics of an Entrepreneur
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Morning Motivation – Great Video About Life & Leaving Your Stresses Behind You…

For a short YouTube video explaining how to deal with life’s stresses please follow the link. What how to deal with Stress Video

Morning Motivation – Great Video About Life & Leaving Your Stresses Behind You…
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Welsh Business News / WelshBiz – Technology Sector in Wales’ Image Problem – Tech News

Avril Lewis, Managing Director, Technology Connected, thinks it’s time we showed the world how big our technology achievements are   Technology …

Welsh Business News / WelshBiz – Technology Sector in Wales’ Image Problem – Tech News
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Welsh Business News / WelshBiz – Budget, Bugs & Business Rates – A Welsh Property Perspective…

Richard Murphy. Head of Cushman & Wakefield’s Cardiff Office responds to the Chancellor, Rishi Sunak’s 2020 Budget and what it means for Wales: “It …

Welsh Business News / WelshBiz – Budget, Bugs & Business Rates – A Welsh Property Perspective…
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Welsh Business News / WelshBiz – Welsh Businesses to get Coronavirus Support from Welsh Government

First minister Mark Drakeford has promised to put every penny it receives from Budget announcement into helping firms on rates. Welsh Government has …

Welsh Business News / WelshBiz – Welsh Businesses to get Coronavirus Support from Welsh Government
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Help with Your Business Optimisation including Switching your business online, where possible…

In Modern times it has been important to use technology and the Internet wherever possible in your business to improve it’s efficiency, processes, …

Help with Your Business Optimisation including Switching your business online, where possible…
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100’s of populer twitter hashtags…

100’s of populer twitter hashtags…
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Google’s 200+ Ranking Factors: The Complete List as of 2020 🌍💼📰

Interesting Article on Google Search Engine Ranking Factors as of 2020. Great read for those looking for SEO Tips are ways to improve their websites’ internet page rankings: You might already know that Google uses over 200 ranking factors in their search engine algorithm… But what are they? Well, you are in for a treat […]

Google’s 200+ Ranking Factors: The Complete List as of 2020 🌍💼📰
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Young, Welsh and Pretty Minted: The 20-year-old online trader who makes up to £200,000 a year 🏴󠁧󠁢󠁷󠁬󠁳󠁿💼📰

On the same day that Ashley found out he’d failed his GCSEs, he also made his first £470 profit. “That’s the day I first found out that I could make money without any GCSEs or qualifications,” he says. “I’ve always thought that I would want to do business at university and I was thinking to […]

Young, Welsh and Pretty Minted: The 20-year-old online trader who makes up to £200,000 a year 🏴󠁧󠁢󠁷󠁬󠁳󠁿💼📰
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Majority Of Welsh Firms Lack A Strategic Plan…

Majority Of Welsh Firms Lack A Strategic Plan…

Majority Of Welsh Firms Lack A Strategic Plan…


— Read on mikearmstrong.me/majority-of-welsh-firms-lack-a-strategic-plan/

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Welsh Business News / WelshBiz – New Startup Festival in Wales…

Welsh Business News / WelshBiz – New Startup Festival in Wales…

A new festival to bring together the Welsh start-up community has been launched as part of the annual Wales Start-Up Awards which will again celebrate the contribution that new entrepreneurial firms make to job creation, creativity and innovation across the Welsh economy.

The brainchild of Professor Dylan Jones-Evans OBE, assistant pro-vice chancellor at the University of South Wales and founder of the Fast Growth 50, the Wales Start-Up Awards are unique in being the only business awards in the UK that focus specifically on recognising the achievements of those new businesses launched within the last three years.

Wales Startup Awards 2019 at the Depot, Cardiff. Credit: Matthew Horwood

The 2020 awards will be held at the site of the new Depot in Cardiff on the evening of June 19th with the overall sponsor again being Capital Law, a leading provider of commercial legal services to private and public sector clients throughout the UK, Europe and beyond.

Chris Nott, Senior Partner at Capital Law said:

“Since our involvement with these awards, we’ve witnessed the drive, optimism and creativity of Welsh entrepreneurs. It’s inspiring to see start-ups from previous award years not only flourish, but also surpass the aspirations they originally set for themselves. As a home-grown business ourselves, we’re passionate about encouraging growth in the Welsh economy through the development of a supportive entrepreneurship ecosystem. These awards are at the heart of it: they act as a valuable springboard for Welsh start-ups, by giving them an opportunity to be recognised and connected. For all these reasons, we’re proud to be the Wales Start-up Awards headline sponsor again this year, and cannot wait to meet and see the talent of this year’s entrants.”

To make this year’s event bigger and better than ever, the number of awards is being expanded and the Wales Start-Up Festival will be held on the same day so as to bring Welsh startups together to help celebrate the best of new businesses in Wales.

As Professor Jones-Evans explains:

 “Since they were established back in 2016, some incredible new businesses have been recognised at the annual Wales Start-Up awards. With the tech sector growing rapidly across the nation, we have created a number of new awards that reflect some of the sectors that could make a real difference to the economy over the next few years such as cyber, fintech, medtech and mobile technologies”.

He also believes that the event should be about more than being just another awards ceremony and that the reboot of the awards offers an opportunity to add real value to the those applying.

“The creation of the Wales Start-Up festival as a free event to complement the awards will be an opportunity for attendees to hear inspirational talks by successful entrepreneurs, attend advice clinics and workshops and to showcase the best of Welsh entrepreneurship”..

“For the first time, we are also encouraging all of our sponsors to directly support those entering the awards. For example, NatWest Bank will offer a fast-track route to their digital accelerator to all finalists whilst the Celtic Manor Resort, sponsor of the food and drink start-up of the year award, will be giving all shortlisted firms in their category the opportunity to showcase their products at their four hotels in Newport. It is incredible opportunity for startups to get access to the expertise experience and marketing power of our amazing sponsors.”

The full list of awards

• Business to business services startup of the year

• Cardiff startup of the Year

• Construction startup of the year

• Consumer Services startup of the year

• Creative startup of the year

• Cyber startup of the year

• Digital startup of the year

• Equity startup of the year

• Financial and professional services startup of the year

• Fintech startup of the year

• Food and drink startup of the year

• Global startup of the year

• Graduate startup of the year

• Green Startup of the year

• Innovative startup of the year

• Manufacturing startup of the year

• Medtech startup of the year

• Mobile and emerging technology start-up of the year

• Retail startup of the year

• Rising stars award

• Rural startup of the year

• Social enterprise startup of the year

• Tourism and leisure startup of the year

• Valleys startup of the year

• Young entrepreneur of the year

READ

The buildings transforming communities in Wales

Entries close on March 27th 2020 and will then be assessed by a panel of judges that include some of Wales’ leading entrepreneurs such as Professor Simon Gibson, Racheal Flanagan of Mrs Bucket, Kate Methuen Ley of Tiger Cardiff stores, James Taylor of Superstars and Richard Theo of Wealthify.

The event is being supported by the Welsh entrepreneurial ecosystem include NatWest Bank, Abel + Imray, BeTheSpark, Bluegg, Business in Focus, Business News Wales, the Celtic Manor Resort, CEMET, Development Bank of Wales, Fintech Wales, Innovate UK, South Wales Chamber of Commerce, Tech Nation, Town Square, University of South Wales, Universities Wales, WCVA and the Welsh Government as well as leading entrepreneurial high growth firms such as ALS Managed Services, CP Hire, Freight Logistics Solutions, the Indigo Group, Mazuma, Wolfberry and ZipWorld.

Further information about the 2020 Wales Start-Up award can be found online at www.walesstartupawards.com

For more on this or other Welsh News please follow the link.

— Read more on mikearmstrong.me/new-startup-festival-in-wales/

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Welsh Business News / WelshBiz – Business Wales Support for Business Women in Wales…

Welsh Business News / WelshBiz – Business Wales Support for Business Women in Wales…

The Welsh Government recognises and supports the importance and contribution that women entrepreneurs make to the economy of Wales, however, there is more to do to continue this journey and further develop the representation of women owned businesses in Wales.

The Business Wales service has therefore renewed its commitment to support and encourage more women to successfully start, sustain or grow a business in Wales and for them to reach their full potential.
 
Alongside the Welsh Government a significant number of other organisations share this commitment and have joined in the development of a gender aware approach in Wales to encourage and better tailor their support to women entrepreneurs. 

This approach has been shaped by an expert panel (the Panel) consisting of representatives from businesses, banks, business support organisations and academia backed by consultation with established or prospective business women & female entrepreneurs in Wales.

The approach sets out a common vision to supporting business and entrepreneurial women in Wales and is supplemented by a ‘Good Practice Guide’ that outlines how business support organisations can better tailor their services to meet the needs of business women or female entrepreneurs. 

The Panel has made ten recommendations that build on the current strengths of business support services in Wales and aim to create a structure which the broader business support community can identify with and adopt.

The Welsh Government will take forward the recommendations of the Panel to further develop our support for entrepreneurial women through our business Wales service by producing a detailed action plan.

However, Business Wales cannot do it alone and actively encourage other support organisations to join in the journey and adopt the approach set out, in part or whole, and follow the principles of the Good Practice Guide.

 

Getting involved: Supporting organisations – make a difference 

The Welsh Government and supporting partners are keen to talk to any organisation that deliver business support in Wales and are willing to become actively involved in supporting women in starting, sustaining or growing their business.

There are many ways in which organisations can become involved:

• implementing the associated ‘Good Practice Guide’ 

• making a commitment on the Business Wales or Be the Spark website to showcase what you currently do, and what you are going to do to improve support for women entrepreneurs

• joining in the conversation on #businesswomenwales

• spreading the word and encouraging others to take part

To commit your support please contact Business Wales here.

Supporting Entrepreneurial Women in Wales: An Approach for Wales, click here.

For a Good Practice Guide for business support organisations please click here.

For the Business Wales Action Plan response to recommendations, please click here.

Mentoring    

In a survey undertaken by the University of South Wales (USW) one of the most valued support for women either starting or sustaining their business is access to business mentors as experienced and informal sources of guidance in addition to business advisors. Business Wales has over 500 mentors, of which 38% are women, available as part of its service that are ready to help you on your journey to start, sustain or grow your business, and if you would prefer a woman mentor just ask. 

Click here for more information on finding a business mentor or becoming a mentor yourself. 

Other organisations that provide business mentoring support: 

• Princes Trust if you are aged 18-30   

• Prime Cymru if you are aged 50 or over

Incubation Units/Co-working locations and business hubs

There are a number of business start-up units and working spaces (incubator units) across Wales that are great opportunities to start or grow your business with other businesses that are in the same situation, possibly facing the same challenges as yourself. These incubator units deliver packages of support to help your business and yourself. 

Please click here for more information on incubator units in Wales. 
 

Financial Support In Wales

There are a number of finance options available when starting or growing a business, below are some links that may help shape your decision:

• Finding Finance (Business Wales)

• Development Bank of Wales

— Read on mikearmstrong.me/business-wales-support-for-business-women-in-wales/

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Welsh Property News – Cardiff & Wales Rental values over the last 12 months…

Welsh Property News – Cardiff & Wales Rental values over the last 12 months…

Over the last 12 months, the average rent achieved for properties let in Cardiff was £755 per month.

This is a +4% change on the previous 12 month period.

52% of properties let in the past 12 months were flats, achieving an average rental value of £691 per month.

— Read on mikearmstrong.me/cardiff-wales-rental-values-over-the-last-12-months/

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Promote your Welsh Business Event in the Business Wales Events Finder – Event organiser application form

EVENT ORGANISER APPLICATION FORM

If you have not registered with us before, and would like to promote your events via the Business Events Finder directory, please complete the form below. Once this form has been submitted we will then contact you and you will then be asked to provide additional supporting information.

Fields marked with * are required.

Organisation details

— Read more on wales.business-events.org.uk/organiserapplicationform

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Business Franchise Opportunities with Introbiz…

Business Franchise Opportunities with Introbiz…

Introbiz have worked hard for the last 10 years, connecting businesses, building trust and hosting unique business events across the country.

They have major plans to expand even further, so are now offering successful franchise operators the opportunity to launch Introbiz across the country.

You’ll be providing simple and effective ongoing advice for your mutual benefit, whilst creating long-lasting, beneficial business relationships.

Introbiz is Wales’ leading independent business network and with hundreds of members from a range of industries, thousands of business associations and who have worked with some of the world’s leading brands and entrepreneurs.

They have worked with Richard Branson, Lord Alan Sugar, Grant Cardone, Sharon Lechter, Dr. John Demartini and many more. As well as being the founders of Wales’ biggest business Expo, mini exhibitions and conferences, Introbiz have been invited to host events in Spain, France, America, Bahamas, Sweden, and Ireland.

Due to their extensive network and experience, they have already secured franchisees for West Wales and Sweden.

Armed with their extensive knowledge, advice and support, franchisees will join the team behind Wales’ leading business network, to bring some of the world’s leading brands to connect with each other.

Franchisees can benefit from ongoing training and support, the licence to promote Introbiz intellectual property and marketing advice and guidance.

To find out more about how you can become an Introbiz franchisee and how you can access 30 other networks around the world, you can send your CV to maconsultancy1@gmail.com or call Mike on 07960872549 (or contact them direct mentioning that you seen a Mike Armstrong or MA Consultancy Ad).

— Read on mikearmstrong.me/business-franchise-opportunities-with-introbiz/

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Morning Quote – #MikeArmstrongQuotes

Morning Quote – #MikeArmstrongQuotes

Morning Quote – #MikeArmstrongQuotes


— Read on mikearmstrong.me/morning-quote-mikearmstrongquotes/

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Excellent Peak Performance Business Event in Cardiff & Networking Opportunity…

Excellent Peak Performance Business Event in Cardiff & Networking Opportunity…

If you want to learn how to achieve peak performance and business excellence, network and connect with local businesses, showcase your products and services, and listen to some great talks from industry experts, then this is an excellent Business Event in Cardiff for you!

Start your morning off with BREAKFAST and a chance to network with our exhibitors.

Follow this by being inspired by our great speakers.

Enjoy plenty of free parking on site.

BUSINESS EVENT SPEAKERS INCLUDE:

Teamwork makes the dream work. Really? An insight into high performing teams – Kerry Chown from Cobalt HR

Vision and Mission value alignment. Aligning the team to the North Star – Nicola Rylett-Jones from The Nicola Rylett Group

How do you connect with your customers? – Mel Evans from Insight6

Enjoy all of this for just £16.76 and exhibit from just £65.

You can sign up to either option via Eventbrite online, via the link.
— Read on mikearmstrong.me/excellent-peak-performance-business-event-in-cardiff-networking-opportunity/

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Nearly £1m awarded to new riverside venue in Newtown 🏗 🏴󠁧󠁢󠁷󠁬󠁳󠁿

Nearly £1m awarded to new riverside venue in Newtown 🏗 🏴󠁧󠁢󠁷󠁬󠁳󠁿

Nearly £1m awarded to new riverside venue in Newtown 🏗 🏴󠁧󠁢󠁷󠁬󠁳󠁿


— Read on mikearmstrong.me/nearly-1m-awarded-to-new-riverside-venue-in-newtown/

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Introbiz Business Network Membership Packages & Expo Stand Prices 2020 💬 🏴󠁧󠁢󠁷󠁬󠁳󠁿

Introbiz Business Network Membership Packages & Expo Stand Prices 2020 💬 🏴󠁧󠁢󠁷󠁬󠁳󠁿

Introbiz Business Network Membership Packages & Expo Stand Prices 2020 💬 🏴󠁧󠁢󠁷󠁬󠁳󠁿


— Read on mikearmstrong.me/introbiz-business-network-membership-packages-business-expo-stand-prices-for-2020/

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Find Things to do in Cardiff on the Things to do in Cardiff Directory Website 🏴󠁧󠁢󠁷󠁬󠁳󠁿

Find Things to do in Cardiff on the Things to do in Cardiff Directory Website 🏴󠁧󠁢󠁷󠁬󠁳󠁿

Find Things to do in Cardiff on the Things to do in Cardiff Directory Website 🏴󠁧󠁢󠁷󠁬󠁳󠁿
— Read on mikearmstrong.me/find-things-to-do-in-cardiff-on-the-things-to-do-in-cardiff-directory-website-🏴󠁧󠁢󠁷󠁬󠁳󠁿/

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16 Top Blogging Tips from 16 Top Blogging Experts…

I’ve heard blogging referred to a couple of times recently as a mixture between an art and a science. If this is true (and I think it is), there’s no ‘right way’ to approach blogging if you want to be successful. There are plenty of people who’ve done a great job of it though, and I thought it would be useful to learn from them.

These 16 bloggers shared one important tip each for blogging beginners. No doubt, even if you’re not a beginner these tips will probably prove to be useful.

” style=”max-width: 100%; display: block !important”>blogging advice - dave_larson1. Get ideas from your audience

Create blog posts that answer the most interesting questions from people you engage with on social media.

Dave Larson, founder of @tweetsmarter

This can be a great way to gather ideas of what topics people would most like to read about, which will help your blog grow! One of the best ways I’ve seen this in action is through blog comments or Tweets. In one example, here on FastCompany a lot of people requested a post that features more women entrepreneurs:

” style=”max-width: 100%; display: block !important”>blogging advice - screenshot

Now, a few weeks later adding such an article where just women contributed and built great businesses was a big hit:

” style=”max-width: 100%; display: block !important”>blogging advice - fastco screenshot

 

” style=”max-width: 100%; display: block !important”>blogging advice - brian-clark2. Understand your audience

Understand your audience better than they understand themselves. It takes a lot of upfront research, and often means being a member of the very tribe you’re trying to lead – but it pays off.

Brian Clark, founder and CEO, Copyblogger

Understanding your audience better means you’ll have a better idea of what blog content will resonate with them, which is a good start when you get to writing blog posts.

A great technique for doing this is to simply ask your readers first on Twitter, Facebook or LinkedIn with an engaging quote. If people respond well to it, than this is probably a great topic to write about. An example for this comes from Andrew Chen who famously “tests” his blogpost ideas on Twitter first.

And so does Joel here at Buffer. Take this example from a recent Twitter post of his, where he simply tweeted one quote to see how well people liked a topic before he blogged about it:

” style=”max-width: 100%; display: block !important”>blogging advice - tweet

 

” style=”max-width: 100%; display: block !important”>blogging advice - Adii-Pienaar3. Write for yourself first

Write for yourself first & foremost. Ignore the fact that anyone else will read what you write; just focus on your thoughts, ideas, opinions and figure out how to put those into words. Write it and they will come.

Adii Pienaar, founder of PublicBeta

Adii’s experience in writing for himself firstly has made a difference to his blog in ways he didn’t expect:

Yes, since I’ve been writing for myself, I’ve found that I write more and I publish more often. I think though that the main reason for that is that I don’t decide whether to publishing something based on the traction / reception that the post will receive within my audience; instead if I want to publish something, I do so. For myself.

 

” style=”max-width: 100%; display: block !important”>blogging advice - kristi-hines4. Build your email list

Start building your email list from day one. Even if you don’t plan on selling anything, having an email list allows you to promote your new content to your audience directly without worrying about search rankings, Facebook EdgeRank, or other online roadblocks in communications.

Kristi Hines, freelance writer and professional blogger

When you’re asking readers to sign up for your email list, you might want to try experimenting with different language. Willy Franzen found that his subscription rate jumped 254% higherwhen he changed his call-to-action from “subscribe by email” to “get jobs by email”:

” style=”max-width: 100%; display: block !important”>blogging advice - subscription rate

Using this phrase more clearly tells Willy’s readers what they’re signing up for, which clearly worked well!

 

” style=”max-width: 100%; display: block !important”>blogging advice - darren_rowse5. Love your existing readers

Love the readers you already have. A lot of bloggers get quite obsessed with finding new readers – to the point that they ignore the ones they already have. Yes – do try to find new readers but spend time each day showing your current readers that you value them too and you’ll find that they will help you grow your blog.

Darren Rowse, founder of ProBlogger

Focusing on your readers is a great way to get to know them better (see tip #2). I love the way Daniel Burstein describesblog readers’ expectations of you as a blogger:

A blog is really two things. One, simply a piece of technology, a platform. But, two, it is a promise in the minds of most readers, who expect that the blog should have actual content with some elements of value that is hyper-targeted to their needs. Much like with a newspaper. Readers don’t just look at a newspaper as newsprint that is delivered on their driveway every morning. They look at it as valuable information about their city, where they live, and the things that they do.

 

” style=”max-width: 100%; display: block !important”>blogging advice - nate_kontny6. Focus on building an amazing call-to-action

I screwed up for years. I’d blog and blog. Some of my posts were doing very well on places like Hacker News, but I had such hard time getting return visitors. And very few people bothered to follow me on Twitter.

Don’t rely on people to do the work to find your Twitter account. Don’t rely on them to do the work to find your details in a sidebar. People are blind to sidebars. Thanks banner ads!

Finish your blog post with some kind of call to action to signup for an email list or follow you on Twitter. When I started doing this, I immediately increased my Twitter followers by 335% in the first 7 days.

Nate Kontny, founder of Draft

Nate uses a simple call-to-action on his blog now, that looks like this:

” style=”max-width: 100%; display: block !important”>blogging advice - nate screenshot

This particular technique we’ve also tested here on the Buffer blog and found it to work amazingly well to bring attention to other blog posts we’ve written, like this:

” style=”max-width: 100%; display: block !important”>blogging advice - buffer ss2

or to Buffer product features, like this:

” style=”max-width: 100%; display: block !important”>blogging advice - buffer ss

 

” style=”max-width: 100%; display: block !important”>blogging advice - jeff_bullas

7. Give stuff away

Give away free content that adds value to people’s lives “until it hurts” and they will love you and become loyal fans.

Jeff Bullas, blogger and author of Blogging the Smart Way

A great example of this is the research done by Incentivibe, who found that adding a giveaway contest pop-up to the bottom-right of their website led to 125% more email subscribers.

” style=”max-width: 100%; display: block !important”>blogging advice - contest

 

” style=”max-width: 100%; display: block !important”>blogging advice - neil patel8. Be consistent

Consistency is one of the most important things that bloggers tend to forget. It’s much easier to lose your traffic than it is to build it up, so make sure you consistently blog.

Neil Patel, founder of KISSmetrics

A study by Hubspot showed that consistent blogging actually leads to higher subscriber growth rates:

Over a two-month span, businesses that published blog entries on a regular basis (more than once a week) added subscribers over twice as fast as those companies that added content once a month.

” style=”max-width: 100%; display: block !important”>blogging advice - subscriber growth

 

” style=”max-width: 100%; display: block !important”>blogging advice - jay_baer9. Give away your knowledge

Don’t be afraid to showcase what you know. Too many bloggers hold back the good stuff out of fear of giving away the “secret sauce.” There is no secret sauce in a world where everyone has high speed Internet access at all times. Today, you want to give away information snacks to sell knowledge meals.

Jay Baer, author of Youtility

Jay’s advice is to share the knowledge you have, rather than keeping it tucked away for a rainy day. Chris Guillebeau follows this advice by offering two free, downloadable PDFs to his readers. Chris also does what Jay calls giving away “information snacks to sell knowledge meals.” On both of the free PDF download pages, Chris markets his book on the right-hand side.

” style=”max-width: 100%; display: block !important”>blogging advice - cg

 

” style=”max-width: 100%; display: block !important”>blogging advice - chris_pirillo10. Be true to your voice

Stay true to yourself and your voice. People don’t care to follow sites so much as they care to follow people.

Chris Pirillo, founder and CEO, LockerGnome

Another blogger who advocates the importance of the writer’s voice is Jeff Goins. He says that your voice is the most important, yet over-looked part of blogging:

Writing isn’t about picking the right topic; it’s about finding the right voice. What matters, what readers really resonate with, isn’t so much what you say, but how.

” style=”max-width: 100%; display: block !important”>blogging advice - rand_fishkin11. Give it time – This is why

Plan to invest in blogging for a long time before you see a return. The web is a big, noisy place and unless you’re willing to invest more over a greater period of time than others, you’ll find success nearly impossible. If you’re seeking short-term ROI, or a quick path to recognition, blogging is the wrong path. But if you can stick it out for years without results and constantly learn, iterate, and improve, you can achieve something remarkable.

Rand Fishkin, CEO of Moz

Rand shared these great images with us from his wife’s travel blog, Everywhereist, which shows just how long it can take to see a return on your efforts:

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” style=”max-width: 100%; display: block !important”>blogging advice - james-clear12. Give your email list priority

If you’re blogging to create a business, a movement, or to support a cause, then you need to build an email list. It’s not an option. I don’t even consider my blog to be my community, my email list is my community. Caring about these people, writing for them, and delivering value to them should be your number one goal.

James Clear, entrepreneur, weightlifter and travel photographer

When the New York Public Libraryfocused on growing email subscription rates, this simple home page design with information about what readers could expect to receive boosted numbers by 52.8% over a more complicated version with less information about the actual newsletter:

” style=”max-width: 100%; display: block !important”>blogging advice - nypl

 

” style=”max-width: 100%; display: block !important”>blogging advice - dave_kerpen13. Write catchy headlines

No matter how great your content is, it won’t matter unless you have an amazing headline. People have a split second to decide if they should click on your post, and your headline will make them decide. The headline is also essential in making it easy and desirable for people to share your post. Keep your headlines SPUB: simple, powerful, useful and bold.

Dave Kerpen, author and CEO of Likeable Local

Something we do at Buffer is to test several different headlines for each of our blog posts to determine which ones works best. Here’s an example of what that might look like:

” style=”max-width: 100%; display: block !important”>blogging advice - headlines

You can read more about this particular approach in more depth here: A scientific guide to writing great headlines on Twitter, Facebook and your Blog

 

” style=”max-width: 100%; display: block !important”>blogging advice - aaron-lee14. Be Yourself

There isn’t one specific set of rules to be successful in blogging. When I started blogging, I had the opportunity to learn from experienced and successful bloggers in the industry. One of the best lessons I’ve learned from them is to simply be me. I didn’t have to be too “professional” or use “big words” to impress others. I had to simply be me.

By being me, I enjoyed writing and the process more. It had me writing more than I usually would too. If you look at the the most successful writers like Seth Godin and Chris Brogan you’ll notice that they are different and unique in their own ways.

Aaron Lee, social media manager, entrepreneur and blogger

Moz CEO Rand Fishkin agrees that telling your company’s story is important, as opposed to following a formula for successful blogging:

Emotion and storytelling have been part of how we communicate with each other and inspire action for thousands of years.

 

” style=”max-width: 100%; display: block !important”>blogging advice - derek_sivers15. Keep it short

Biggest lesson I learned in my past year of blogging. Keep it in the 1–2 minutes read-time length.

Derek Sivers, founder of Wood Egg

Working out the best length for your blog posts can be tricky. You generally need about 300 words minimum to get indexed by search engines, but otherwise the length of your post is up to what you think feels best.

Derek Sivers noticed recently that his shorter posts were much better received by readers and seemed to be shared more, unlike his longer posts:

When I’ve written articles that were too long or had too many ideas, they didn’t get much of a reaction.

When I read books, I often feel bad for the brilliant idea buried on page 217. Who will hear it?

Stop the orchestra. Solo that motif. Repeat it. Let the other instruments build upon it.

The web is such a great way to do this.

Present a single idea, one at a time, and let others build upon it.

According to this Chartbeat graph below, many visitors to your site won’t bother scrolling, and most visitors won’t read more than about 60% of what you’ve written. Keeping it short and sharp then, could be worthwhile.

” style=”max-width: 100%; display: block !important”>blogging advice - chartbeat graph

If you’re looking for a general guide to blog post length, Joe Pulizzi’s blog post, “A blog post is like a miniskirt” might be useful:

A blog post is like a miniskirt.

It has to be short enough to be interesting, but long enough to cover the subject.

 

” style=”max-width: 100%; display: block !important”>blogging advice - gregory_ciotti16. Make it worth referencing – here is how:

One thing I always try to keep in mind before publishing a post is would anyone want to “cite” this for any reason? Just like interesting research is great because it leaves you with a fascinating finding or an idea, I like for my posts to be the same. That doesn’t mean relying on research, but simply making sure each post has an original lesson or actionable item, making it “citable” on the web.

Gregory Ciotti, marketing strategist at Help Scout

Our very own Buffer co-founder Leo has written about a similar thing before:

When writing a post, I get into a mindset to answer just this 1 question with a Yes: “Would anyone email this article to a friend?”

It’s an extremely simple proposition. Yet, it has changed my writing completely. If I put myself into a reader’s head going through a post and seeing whether someone will say “Oh, this is interesting, John will really like this”, then I go ahead and publish it. It’s almost like an invisible threshold to pass. I need to improve the post until this level is reached. I will iterate, find more research, get more examples, until I can truly imagine this happening.

I’m sure there are lots more great tips out there about building a blog. What’s your favorite?

Image credits: David G. Larson, Copyblogger, The WordPress Podcast, Party Biz Connect, Darren Rowse, Nate Kontny, Jeff Bullas, FounderTips, Social Media Examiner, Chris Pirillo, LinkJuice, James Clear, Dave Kerpen, Joshua Titsworth, Derek Sivers, Unbounce

For more see:

https://buffer.com/resources/blogging-advice-for-beginners-from-16-experts/amp